The Northeast Florida Healthy Start Coalition received a $100,000 grant from the PGA TOUR’s flagship event, THE PLAYERS Championship, to address the area’s high rate of infant mortality. The Coalition will utilize the two-year funding to expand clinical health services to women in the Arlington area, a community with growing infant mortality rates, and provide universal newborn home visitation services to women served by the clinic and area hospitals. 

“The infant mortality rates in our community are staggering,” said Jared Rice, Executive Director, THE PLAYERS. “We are fortunate to have the opportunity to assist Northeast Florida Healthy Start Coalition with their mission to change the outcomes for babies and improve the health of women, children, and families in our area.”

THE PLAYERS Championship has generated more than $100 million for over 300 Northeast Florida charities in the five-county area since the tournament’s inception in 1974, including a record $9.25 million from the 2019 tournament. Priority consideration for THE PLAYERS’ funding and support is given to nonprofit organizations committed to serving and promoting youth services, education, character development, health, wellness and sports and military support.